Strategic flexibility ≠ spinelessness
In 2007, my company’s strategy was simple – sell at high prices. The world was bursting with money, and we were rushing to make the…
Letting Go of the Wheel – How AI is Steering the Future of Work
Business transformation in the next five years In a quiet predawn hour, a lone articulated lorry barrels down a motorway in Yorkshire without a driver…
Navigating job losses in Germany’s auto industry transformation
The German automotive industry, a cornerstone of the nation’s economy, is racing toward a future dominated by electromobility, digitization, and sustainability. Yet, this transformation comes…
Accelerating impact through AI
The rise of AI solutions will continue, and there is increasing concern about the water and energy needed to power data centers. This concern about…
Fake Marketing Leads to Real Failure – Stop measuring the unmeasurable
I’m writing this in a big hotel in one of Europe’s capitals. I came here to deliver a keynote. It is part of an international…
Trump’s new tariffs salvo and the crossroads of parallel revolutions
We’ve been taught in school that first came the Agricultural Revolution, then the Industrial one, followed by the Digital, and now we talk about the…
The Best Plan? No plan
In 1930s France there was no shortage of far-sighted politicians. They knew that Nazi Germany was a dangerous neighbour and foresaw the possibility of invasion….